Own the audience you already paid for.
Watch how to turn a Facebook lookalike "black box" into a list you actually own.
Free call. No pressure, just a plan for your list.
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Your Host
Casey Hamilton
Co-Founder, Exact Match. Bring your questions.
Why your audience keeps costing more
The list you paid to build is working against you.
It's a black box.
Upload your list to a lookalike audience and the platform hands back a match you can't see, can't open, and definitely can't keep. You're trusting an algorithm that's never once shown its work.
You're bidding blind.
Every other advertiser is running the same trust fall against the same platform. Your CPA climbs, the algorithm gets the credit, and you're the one paying for the guess.
It's not yours to keep.
Get restricted, or just turn the platform off, and the audience goes with it. A list built and held by someone else was never really yours.
Free call. Walk through your CRM live with our team.
Why Teams Are Switching to Exact Match
This is what Casey walks through, live, on your call.
CCPA compliant, sourced from public and licensed data
Industry-leading match rates across 9 domains of behavioral and demographic data
One flat Unlimited plan: every product, every feature, no per-credit metering
No long-term contracts, 30 days' notice to cancel
What you'll walk away with
A clean audience you own and can use tomorrow.
- How to turn a Facebook lookalike audience into a named, exportable list you actually own
- 80,000+ targeting clusters that replace algorithm guesswork, so you pick who's on the list
- How to flip it: tell the ad platforms who to target instead of hoping they guess right
- How to take that same audience into your CRM, email, direct mail, and every ad platform you run
- What to bring to your call so we can map it to your audience directly
Is This Call Right for You?
We'd rather you know upfront than book 20 minutes that aren't useful to you.
This Is For You If:
- You're spending on Facebook lookalike audiences and have no idea who's actually in them
- You have an existing customer list and want to find more people who look and act like your best customers
- You want to flip it: tell ad platforms who to target instead of hoping they guess right
- You want one flat price for unlimited access instead of per-credit surprises
- You want CCPA-compliant data sourced from public and licensed sources
This Isn't For You If:
- You need data outside the U.S.: Exact Match is built on a 250M+ U.S. consumer graph
- You're looking for a fully managed, done-for-you campaign service: Exact Match is a self-serve platform, not an agency
- You don't have an existing customer base yet: our in-market modeling needs a seed list of real customers to learn from
- You want propensity, churn, or lifetime-value predictions: we do real-time in-market behavioral detection, not those models
Own your audience. Target it. Take it anywhere.
The algorithm doesn't know best. It's guessing, and you're paying for it.
No per-contact meter, no annual contract: one flat plan, every product included. Watch above, then book a call and we'll show you how to flip it.
Exact Match helps you verify and enrich first-party contact data you already have the right to use. You're responsible for ensuring your outreach complies with applicable data privacy and marketing laws, including obtaining any required consent and honoring opt-out and deletion requests. This master class covers working with data you bring.