Pay-As-You-Go Data Built for Agencies
Agencies run campaigns in bursts: Q1 prospecting, Q3 launches, end-of-year pushes. Annual data contracts punish that model. Exact Match runs one flat plan with unlimited credits, so a 50,000-contact January and a 500-contact February cost the same.
The Agency Data Problem
Most agencies are stuck with data vendors that make it impossible to differentiate, scale, or protect margins.
Annual Contracts Built for Year-Round Volume
Most data vendors require 12-month commitments. Agencies run campaigns Q1 and Q3. You pay for 12 months of data to run 6 months of campaigns: the other 6 months are dead overhead.
Thin Margins on Data Reselling
Buying data wholesale and marking it up leaves razor-thin margins that make it hard to scale your agency profitably.
No Differentiation
Every agency has access to the same data vendors. Without a unique data advantage, you are competing on price alone.
A Better Way to Deliver Data
Example
“Scale a client prospecting list from 5,000 contacts in the off-season to 75,000 during a Q3 launch, paying only for what you use each month.”
Branded Exports
Deliver data under your own brand. Your clients receive files and reports formatted with your agency identity: powered by Exact Match.
Partner Revenue Share
Earn recurring revenue on every client you bring to the platform. Our partner program is designed to grow with your agency.
Agency-Friendly Pricing
Volume pricing that gives agencies room to build a profitable data practice. Pay per credit: no minimums, no locked-in contracts.
Products That Power Your Agency
All four Exact Match products work together to give your clients a complete consumer intelligence stack under your brand.
Audience ID
Build precision audience segments for client campaigns across 250M+ profiles and 80,000+ targeting clusters. Deliver custom audiences no competitor can match.
Clean ID
Enrich and verify client CRM data with industry-leading match rates. Turn messy first-party data into a campaign-ready asset.
Predict ID
Add predictive intelligence to client audiences. Identify consumers who are actively in-market for your clients’ categories, so every campaign dollar hits harder.
Site ID
Offer clients website visitor identification as a managed service. Identify 25–40% of verified human visitors and deliver full consumer profiles directly to their CRM.
Why Agencies Choose Exact Match
Branded Exports
Data exports and reports formatted with your agency identity: not ours.
Better Margins
Partner pricing that gives you room to build a profitable data practice.
Scale Effortlessly
One platform serves all your clients. No per-client vendor negotiations.
Client Retention
Better data means better results, and clients who stay year after year.
Differentiation
Offer consumer intelligence capabilities that most agencies simply cannot provide.
CCPA Compliant
All data processing is fully CCPA compliant: protect your agency and your clients.
Is Exact Match Right for Your Agency?
We'd rather you know upfront than apply to a program that isn't useful to you.
This Is For You If:
- You run campaigns in bursts (Q1 prospecting, Q3 launches) and don't want to pay for data you're not using
- You want to deliver data-driven results to clients under your own brand, not a vendor's
- You manage multiple client accounts and want one platform instead of a contract per client
- You want a partner program with recurring revenue share, not just a reseller discount
This Isn't For You If:
- You need a fully managed service with a dedicated account team beyond self-serve tools
- You run one steady, predictable campaign with no seasonal swings
- You need data outside the U.S.: Exact Match is built on a 250M+ U.S. consumer graph
Ready to build a data practice your clients can’t get anywhere else?
Join our agency partner program. Volume pricing, branded exports, and the full Exact Match product suite: all on one platform.
Ready to upgrade your agency?
Join our partner program and start delivering better data to every client, under your own brand.