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Connect fragmented consumer data into unified profiles with 94%+ match accuracy. Identity resolution is not an add-on — it is built into everything we do.
Identity resolution is the process of connecting multiple data points — names, emails, phone numbers, addresses, device IDs — to a single, real person. When your customer uses different email addresses, moves to a new home, or interacts with you across multiple channels, identity resolution keeps their profile unified and accurate.
Without it, the same customer appears as three different records in your CRM, gets the same email three times, and sees irrelevant ads because your systems cannot connect the dots.
Most platforms treat identity resolution as an expensive add-on. At Exact Match, it is the foundation that powers every product.
Upload customer records in any format — CSV, API, or direct CRM integration. We accept name, address, email, phone, or any combination.
Our identity graph matches your records against 250M+ verified consumer profiles using deterministic and probabilistic matching algorithms.
Receive unified, deduplicated profiles with verified contact data, 47,000+ attributes, and cross-channel identifiers.
94%+
Match Rate
250M+
Consumer Profiles
<60s
Processing Speed
Connect the same consumer across email, direct mail, phone, social, and programmatic channels with a single resolved identity.
Eliminate duplicate records in your CRM and marketing databases. Merge fragmented profiles into a single, complete customer view.
Bridge the gap between offline customer records and online digital identities. Match postal addresses to email, device IDs, and social profiles.
Two products work together to resolve identities across every touchpoint.
Upload your existing data and match it against our identity graph. Deduplicate, verify, and enrich every record with 94%+ accuracy.
Learn moreResolve anonymous website visitors to real consumer identities in real-time. Bridge the gap between unknown traffic and known customers.
Learn more“We had the same customers appearing 4-5 times in our CRM. After running our database through Clean ID, we reduced duplicates by 68% and finally have a single view of each customer.”
Emily Park
Head of CRM, Velocity Retail
See identity resolution in action with a free sample of your own data, or book a demo to learn how it fits your workflow.