Email Append

The Short Answer

Email append matches an existing customer or lead list (typically containing a name and mailing address, or a name and phone number) against a data graph to fill in a missing, verified email address for each record. It is commonly used to reactivate an offline customer list for email marketing.

How It Works

A list containing a name and mailing address, or a name and phone number, is matched against a data graph to find and attach a verified, current email address for each record that does not already have one.

Why It Matters

Offline customer lists, mailing lists, or point-of-sale records often lack email entirely. An email append turns them into a reachable list for digital and email marketing without re-collecting data from every customer.

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